THE COPY CONNECTION is a full service printer, which means we can do just about anything. In addition to printing, we provide the following services to help you complete your project.
Printing & Copying Services
B&W Digital Printing
Black and white digital printing is one of our specialities.
We have the capabilities to produce big copy jobs very quickly. Our commercial-quality, high-speed copy equipment provides high-quality images at a surprisingly low cost!
When you need fast, inexpensive copies of higher quality than you can get on your office copy machines, give us a call. We're ready to help!
The demand for full-colour printing is exploding, and why not? Studies have repeatedly shown that full-colour printed materials are more "influential" and promote higher response rates than two-colour or black-and-white materials. This holds true whether those print pieces are used for sales, marketing, or educational purposes. Adding color will cost more, but it serves a useful purpose. If you're considering moving up to full-colour printing, give us a call. We're experts at colour printing and look forward to putting our knowledge to work for you.
Plaques are a great way to mark special business and life achievements.
At work, create a commemorative plaque to mark an employee length-of-service or sales milestone. Use plaques to display company Code of Ethics or Policy & Procedures.
Plaques are also an excellent way to turn Corporate Ad and Product Design pieces into Art.
At home, create team mementos by capturing team photos on plaques or simply use plaques to capture a special life moment like baby photographs or graduation portraits.
When your requirements run into higher volumes, printing on larger sheet-fed presses can be the more cost effective solution. From posters to brochures to book printing, our print experts will help you identify the most cost effective print option for your current project.
Our mail presorting services save you money on postage.
Our CPC approved software will cross check your mailing list against Canada Post databases to ensure address accuracy. We can merge and purge multiple databases and eliminate duplicates to help keep postal costs down.
Whether you are creating a machineable or 'special handling' addressed admail piece our mail presort software can help save you postage.
Keeping your mailing list organized and up-to-date can be challenging. Let us manage and maintain it for you. We'll store your customer data securely in our database—updating it, weeding out bad addresses, and ensuring its accuracy every time. Our database management solution is designed to optimize delivery and ensure the best rate possible for all your mailings. It also makes it easy to personalize your materials and target your mailings based on predefined criteria. So before you try to go it alone with your mailings, give us a call. We're here to help.
Personalization can play a key role in the success of your direct mail marketing campaigns. Even something as simple as a personalized headline or greeting can have a significant impact on response. That's where our state-of-the-art inkjet address service comes into play. Once we print your mailer, we can personalize it as we address it, all in one easy step. Choose any font you'd like, any size, and any ink color. Our equipment can even add a personalized or static headline or ad line anywhere on the mailer at the same time it's applying the address.
Whether a simple, one-page sales letter in an envelope or a multi-piece marketing kit (letter, several brochures, training CD, reply form, etc.), our printing firm can put it all together for you accurately and fast. Our high-speed automatic inserters allow us to handle very large mailings. We've also perfected a fast and accurate method of hand insertion for those projects which cannot be done by machine.
Post Office Delivery
When your mailing is completed, we deliver it directly to the post office for you. We are experts at completing Canada Post paperwork (which is often complicated and confusing), and we have a lot of experience working with the bulk mail department at the post office. We strongly suggest you allow us to work with the post office on your behalf. There is a small cost for our service, but we can save you a lot of time and possible frustration. Allowing us to handle your mailing project from concept to post office delivery is a smooth, one-step process that saves you time, money, and stress.
Ever feel like there aren't enough hours in the day to accomplish everything you need to do? You're busy enough already. The last thing you need to worry about is finding the time to swing by your printer, pick up your mail pieces, and deliver them to the post office for distribution. Let us handle that for you. The folks in our mailing services department work closely with the Postal Service. We know all the ins-and-outs and can make sure your materials go out when you want them to... without any hassles, headaches, or delays. So relax. We have you covered.
CD / DVD Duplication Services
Not sure about the best way to deliver hundreds or thousands of discs to your customers or prospects?
Just leave it to us. We have the expertise to make sure your discs are packaged optimally to ensure that they get to each person on your list, intact and on time.
When you send a disc to a customer or a prospect, you want it to be well received. Give your materials the professional look they deserve by imprinting your CD's or DVD's.
Imprinting gives your discs a crisp, clean look that standard peel-and-stick labels just can't provide. Please contact our customer service staff to learn how our imprinting service can work for you.
Marketing Services Provider
Direct Mail Marketing
Newer technologies and distribution channels have made some people question the effectiveness of direct mail marketing in today's business world. But smart marketers continue to find success using direct mail. A recent study from MarketingSherpa found that 79% of more than 1000 marketing professionals questioned still consider direct mail to be effective or very effective marketing.
And why not? Done properly, direct mail marketing can deepen customer loyalty and increase front-of-mind awareness for a company and its brand.
When you're ready to launch a direct mail campaign, we can help. We're experts at creating super-successful direct mail materials that "wow" customers and prospects alike.
From creative concepting and eye-catching design, to expert production, mailing list curation, and efficient, effective distribution, we can manage your direct mail project every step of the way. Whatever the goal, we'll help you get the word out and succeed.
When your printed project is finished, we can also manage your mailing services to save you time and energy. We offer a full-service, turn-key mailing solution. To learn more, follow the links in the Mailing section above.
All business is personal, whether we realize it or not. The fact is, companies don't do business. People do. Understanding the personal nature of business is what one-to-one marketing is all about.
One-to-one marketing can take different forms, depending on the medium involved.
- In email marketing it may mean a personalized message, tailored to a person's specific interests or tastes, with a PURL that takes the person to an offer, again tailored specifically to them.
- For direct mail, it might mean a postcard, flyer, or brochure using variable data to make the recipient feel more appreciated and less like just "postal patron" number 48927.
- For website visitors, it could be anything from a personalized greeting on the homepage and content selected based on personal preferences to an ad delivered based on geography and other demographic data.
Whatever the case, we can help with all your one-to-one marketing needs—from gathering pertinent customer information and storing it efficiently, to designing highly targeted marketing campaigns that put that data to its most effective use. Give us a call. We're here, just for you.
Personalizing occurs when each of the printed pieces includes the name of the person who's receiving it. Instead of saying "Dear Occupant" or "Dear Sir or Madam," the mailer would say, “Hi Tom, here's a special offer for you!"
Have you ever received something that you know is bulk mail, but yet you read it because it is personalized with your name? It's amazing how seeing your name in print can raise the level of curiosity you have about the contents of a mail piece. Your customers and prospects will have the same reaction when they receive a mail piece that has been personalized using variable data printing.
Variable data printing enables you to be more intentional about your marketing strategy by providing a way to personalize any printed piece. However, moving personalized information from a database to paper can be a difficult task, especially when the database is large or complex. We can help.
We would be happy to partner with you in exploring the world of variable data printing. Call our print shop today for more information about how you can incorporate variable data printing into your company's marketing strategy.
Versionizing is a type of variable data printing where different versions of the same printed piece can be automatically printed on a digital press. For example, a postcard direct mail piece could be printed in one color for men and a different color for women.